Not the first time Raincity Studios has teamed up with New Media BC to promote the remarkable activities going on in TechCouver - this time together they produced an award brand and program to celebrate new media achievements as chosen by the people!

This project required a fully-engaged dual approach of Raincity's skillsets in marketing and development. On one hand, we worked with New Media BC to launch the fresh brand as well as to "get the vote out" for the contest. Promotional activities included interview podcasting, blogger outreach campaigns and {?}.

On the other hand were the technical challenges of building an award voting system and a submission system for nominations and implementing a design worthy of the level of expertise the award espouses. Both spheres of the puzzle were solved and the first year's PopVox awards were presented at the VID{something} event.